TAILS Pet Media Group, Inc. has launched a campaign to make every April 30 – “National Adopt a Shelter Pet Day.” To promote the effort, a goal of 100,000 has been set for “Letters for Pets” to President Obama. As of Thursday, over 60,000 e-mails had been sent to the White House, asking for a presidential proclamation for an official declaration of the special day.
The text of the letter to President Obama is available at LettersForPets.com and can be sent via the site or can be printed out and mailed the old-fashioned way.
Ellen Degeneres and her Halo pet food company are donating one meal to a shelter for every letter sent. And Letters for Pets” spokesperson Mimi Ausland of Freekibble.com’s will also help TAILS deliver up to 50,000 meals to shelter animals.
“We are receiving letters from adults and kids from around the country who want to help sheltered animals in need,” TAILS Founder Janice Brown said through a press release. “With so much negative news, I’m proud that Letters for Pets is bringing people together for a positive outcome. It’s wonderful!”
Brown is looking to raise awareness about the plight of the six to eight million dogs and cats per year that end up in shelters.
Also from the release –
About Tails Pet Media Group, Inc. –
Tails Pet Media Group, Inc. was founded in 2000 by Janice Brown and is committed to consistently providing solutions empowering the community to make a difference for animals. Chicagoland Tails debuted with 15,000 magazines. Today, the Tails Pet Media Group, Inc. publishes magazines/e-zines in 16 cities across the United States. It prints just under 250,000 issues per run, 12 times/year, with an audience of over 1.5 million people. Pet lovers pick up the free magazine at pet-related businesses and vet offices, grocery stores, health clubs, book stores, coffee shops, restaurants, libraries, park districts, and other mainstream locations.